This year has been an unusual and testing one—the impact of the global pandemic has been felt far and wide, and the Salesforce ecosystem is no exception.
The unprecedented circumstances we’ve faced in 2020 have promoted a lot of change and thrown up many challenges, but, as always, the software giant has risen to meet them.
Take Dreamforce, for example. This year, for the first time in seventeen years, the event will be held virtually. It will also be completely free, enabling countless additional businesses and professionals to benefit from everything it offers.
Salesforce has also taken steps to ensure the safety of its workforce, giving employees the option to work from home until at least next summer, even as it moves to reopen offices across Europe and Asia.
And while the pandemic disrupted many companies, Salesforce has thrived, reporting what the vendor has described as “bittersweet” growth and strong Q2 performance. This success is most certainly born out of a commitment to empowering businesses in their digital transformation journey. Salesforce even launched a new product during the crisis to help business leaders adapt to our new, increasingly online world. September saw the release of Digital 360, a new platform that brings together Marketing Cloud, Commerce Cloud, and Experience Cloud solutions to help businesses create personalized customer experiences.
In light of all this upheaval, making the voices of the Salesforce ecosystem heard is more important than ever. That’s why now is an ideal time to take a look at some key findings from the latest annual Mason Frank Salary Survey, the largest independent Salesforce market report out there.
Formed from over 263,000 data points, including self-reported information from professionals around the world, the report provides an overview of the latest average salaries across a range of roles and regions. Offering a glimpse into the Salesforce community’s thoughts and opinions at this challenging time, the report also showcases its takes on certifications, diversity, and earning power.
This edition also features a special section on workplace wellbeing, the first of its kind in the Salesforce world; a pertinent subject given the shifts we’ve seen in workplace norms over the past year.
Here are a few key findings from the report.
Remote working becoming the norm
One discovery that will likely come as no surprise is that many more Salesforce professionals are working remotely this year. Though the tech space typically has higher instances of remote working than other industries, the report still found a massive leap in the number of people working from home. Read the rest of this entry!